Ultimate Guide to Business Cards

Choose a typeface and font by what it communicates

  1. Pick a typeface – TYPEFACE: a design family of fonts that are related by style.
San Serif Slab Serif Script
Clean Strong Elegant
Objective Solid Stylish
Universal Antique Intriguing
Modern Authoritative Intelligence
Old Style Transitional Modern
Classic Respectable Chic
Traditional Impressive Sharp
Vintage Authoritative Clean
Historic Reliable Sophisticated
Blackletter Display
Medieval Unique
Gothic Playful
Confident Decorative
Edgy Expressive
  1. Pick Your Font – FONT: The combination of typeface and other qualities (e.g. size, style and spacing).

The combination of typeface and other qualities (e.g. size, style and spacing).

Suggestions for you

  • San Serif: Helvectica, Univers, Gill San, Arial
  • Slab Serif: Rockwell, Archer, Courier
  • Script: Champion, English, Exmouth
  • Old Style: Garamond, Jenson, Bemo, Palatino
  • Transition: Baskerville, Times New Roman,
  • Modern: Bodoni, Didot
  • Blackletter: Old English, Fetter Fraktur
  • Display: Circus, Vtks Revolt (Dafonts.com)

10 of the most popular fonts among professional designers for print!

  • Helvetica
  • Garamond
  • Bodoni
  • Clarendon
  • Didot
  • Eurostile
  • Futura
  • Rockwell
  • Univers
  • Champion

Make Sure The Color Mode Is Right!


CMYK (Cyan-Magenta-Yellow-Black)

  • Subtractive Color Model
  • Refers to the 4 colors used in the printing process
  • Smaller range of colors available than in RGB Mode
  • Files must be saved in CMYK mode in order to be printable

RGB (Colors for Web)

RGB (Red-Green-Blue)

  • Addictive color mode!
  • Red, Green and Blue colors are added together by light for a broader range of colors.
  • Any RGB files will automatically be converted to CMYK format when the files are prepped for printing.
  • During RGB to CMYK file conversion there is color substitution.
  • For consistency create design work in CMYK mode from start to finish.

Choose a size and shape

Business cards come in many shapes and sizes, from rectangular to circle, to die-cut shapes. However, standard rectangular or vertical shapes and sizes are still more convenient and affordable when it comes to the printing process.

Standard Sizes Around the World

  • Dimension (in.) *
  • 3.346 x 2.165 – Ireland, Italy, United Kingdom, France, Germany, Austria, Netherlands, Spain, Switzerland, Belguim.
  • 3.54 x 2.165 – Australia, Denmark, New Zealand, Norway, Taiwan, Sweden, Vietnam
  • 3.543 x 2.125 – Hong Kong, China, Singapore
  • 3.543 x 1.968 – Argentina, Brazil, Czech Republic, Finland, Hungary, Israel, Kazakhstan, Poland, Romania, Russia, Serbia, ontenegro, Slovakia, Slovenia, Ukraine, Uzbekistan, Bulgaria, Latvia, Mexico, South Africa
  • 3.582 x 2.165 – Japan
  • 3.346 x 1.889 – Iran

Business Card Printing Map

BLEED: This area will be trimmed away. Extend the background to fill the bleed area so that your design goes to the edge of the page.

TRIM: The design will be cut here.

SAFE ZONE: Don’t place any important elements outside of this area to avoid being trimmed off.


Business Card Print Design

Infographic by BusinessCards.com



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