Mobile WiFi Infographic

Keeping Connected

The importance of mobile WiFi for commuters.

Technology-addicted consumers are clamoring for mobile WiFi everywhere they go – even during the morning commute.

Growing Demand for Mobile WiFi

  • 91% of WiFi users expect mobile WiFi while on the road.
  • 91% prefer WiFi over 3G for surfing the web, downloading data and sending email.
  • 68% of commuters say they’re willing to watch ads in exchange for free WiFi
  • 71% of cummter rail travelers carry WiFi-enabled devices – and want mobile WiFi access for them.

Impact of Millennials

By 2007, Millennials (ages 18 – 34) comprised more than 35% of mass transit riders.

  • 14 & Under 4%
  • 15 – 19 8.5%
  • 20 – 24 11.5%
  • 25 – 34 21.7%
  • 35 – 44 20.3%
  • 45 – 54 17.5%
  • 55 – 64 9.8%
  • 65 & Up 6.7%

Percentage of cars driven by 21 – 30 year old:

  • 1995: 20.8%
  • 2009: 13.7%

35% of Millennials would rather give up their cars than their computers or smartphones.

More Time to Work

  • 80% of U.S. workers say they continue to work after leaving the office.
  • 69% can’t go to bed without checking their email first.

When do you check your emails?

  • Before 8am – 68%
  • Out with family – 57%
  • In bed after waking up – 50%
  • After 10pm – 40%
  • At the dinner table – 38%

WiFi use on buses and trains

Commter WiFi use has steadily risen since 2009.

Buses

  • 2009 – 17.9%
  • 2010 – 17.9%
  • 2011 – 33.9%

Trains

  • 2009 – 25.6%
  • 2010 – 29.9%
  • 2010 – 37.9%

How Commuters Use Mobile WiFi

  • 84% E-Mail
  • 78% Internet Browsing
  • 32% Chat / IM / Skype
  • 16% Music / Podcasts
  • 15% VoIP
  • 4% Online Gaming

WiFi Success Stories

Santa Clara valley Transit Authority

  • Added mobile WiFi to all of its commuter trains and a portion of its busines expects to see a 10% increase in light rail ridership this year.

Massachusetts Bay Transporation Authority

  • Installed mobile WiFi on 258 commuter rail coaches. More than 10,000 riders connect to the internet daily.

Greyhound

  • Offers free mobile WiFi on more than 900 buses in the U.S. and Canada. Since 2010, riders have logged more than 4.5 million online sessions.

Mobile WiFi Infographic

Infographic by YourSinglePoint.

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